The Faubourg wanted to revitalize its Espace Village, the food court where an old, decorated fir tree had taken pride of place for several years. By collaborating with Leblanc Illuminations, the mall opted for a more innovative and engaging solution capable of generating interest, enhancing the visitor experience and creating a true destination at the heart of the centre.

 

A glittering, luminous snowball, known as the Infinity Snowball, now takes pride of place in the dedicated space. This unique, fairytale-like structure is a genuine eye-catcher, putting a sparkle in the eyes of visitors. The artistic creation provides an immersive magical experience, transforming the mall’s atmosphere into an enchanted winter universe during the holiday season.

 

The Infinity Snowball is the first decoration in this collection to be installed in Canada, marking a significant step forward in the field of interactive festive decorations.

 

A truly luminous work of art, the snowball invites visitors to sit down and immerse themselves in a world of light and magic. More than a mere decoration, it represents a unifying attraction, ideal for taking photos and creating memorable family moments. This installation helps to energize the shopping centre by attracting visitors and increasing their visiting time.

 

Twinkly Pro technology creates dynamic, programmable lighting effects via a mobile app, offering a variety of colourful animations to captivate visitors.

 

The Infinity Snowball’s success was immediate. Enthralled by the structure, visitors shared their experiences on social media, increasing the mall’s visibility and traffic. Selfies and videos were widely circulated, generating constant curiosity and excitement.

 

Leblanc Illuminations has once again proven that illuminations can reinvent themselves to dazzle and touch the hearts of onlookers.

 

If you are a municipality, company or institution looking to energize your space and create lasting emotion, our specialists are on hand to offer free consultations and turn your ideas into an illuminated reality. Contact us today and discover how we can create excitement in your spaces and deliver an unforgettable experience to your visitors.